Campbell’s Soup Cans

CAMPBELL’S SOUP CANS

 What was Campbell’s Soup Cans idea

In 1962, Andy Warhol was working on his new renditions of ads and comic strips when he saw Roy Lichtenstein‘s paintings at Leo Castelli Gallery. Asking for suggestions for subjects to paint, a friend pushed him to choose something that everybody recognized. The friend dare him to paint something so common an well-known like Campbell’s Soup, and he did.

Campbell's original tomato soup
Campbell’s original tomato soup

What are Campbell’s Soup Cans and why are so popular

The Campbell’s Soup Cans consists of 32 canvases, one of each of the varieties of canned soup offered by the Campbell’s company at the time. Campbell’s Soup Cans was painted in 1962 by Andy Warhol and represents a modern 1960’s industrial culture It’s one of the most important paintings of Pop Art history. When he first exhibited these Campbell’s Soup Cans, they displayed them together on shelves, like products in a grocery aisle. The artwork of Campbell’s Soup Cans led to pop art becoming a major art movement in the USA.

Campbell's Soup Cans
Campbell’s Soup Cans

Campbell’s Soup Cans importance among Pop Art artwork

His first soup can paintings mimicked the standard red, black and white of the original Campbell’s product. They were a commentary on the standardization of all things under the aegis of industrialized consumerism. Campbell’s Soup Cans resembles the mass-produced, printed advertisements by which Andy Warhol was inspired.

What Warhol always said about Campbell’s Soup, “I used to drink it. I used to have the same lunch every day, for 20 years, the same thing over and over again”. Andy Warhol’s Campbell’s Cans really was a radical and shocking new way to experience art.

 

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